Digital Marketing Manager - Zomato Gold

  • Marketing
  • Delhi, India

Digital Marketing Manager - Zomato Gold

Job description

Zomato is an online platform that is responsible for powering amazing dining experiences for our users daily both in home and whilst dining out. We started with a vision to ensure that no one ever has a bad meal! Over 10 years Zomato has steadily built both a search and discovery platform that fuels stable and growing transaction businesses. Today Zomato has multiple products and services that ensure our users have a great experience whilst improving the food industry.

 

The last 5 years is where most of Zomato’s growth has happened, our mission has also evolved to something exponentially greater than being a restaurant reviews and food delivery platform. We are already taking baby steps towards being the biggest farm to mouth food company in the world.

 

Every month, Zomato connects more than 90 million users with 1.3m restaurants globally. Zomato continuously aims to serve a bigger purpose of providing better food for all! In order to do this, we need to ensure that users have access to a wide assortment at quality restaurants that are available and accessible.

Zomans live by this, it’s our bible and we aim to change industry standards based on these four factors – Availability, Assortment, Accessibility and Quality. Users need food, they need variety, they need access to it and most importantly they need it to be high quality!

 

We are constantly developing a combination of a healthy user ecosystem, great content and an innovative product that makes us a game changer in our field – we are transforming our markets into kitchen-less spaces that give our users a choice of cooking because they want to, not because they have to! As an employee of Zomato, you will be helping us build this vision.

 

Please see our blog for more: https://www.zomato.com/blog/10-years

 

Zomato's Momentum

  • Zomato annual revenues increased by 45% in FY'18

  • Zomato Gold launched in November 2017 and already has 3000+ restaurant partners that serve our ever-increasing subscriber base of more than 400,000 people.

  • We strive to constantly enhance our technology at a phenomenal pace

  • Zomato food ordering business has been growing at a considerable rate since inception and currently grows by 2x every 3 months!

  • To make sure we match the increasing number of orders with smooth delivery and customer satisfaction, we are supporting this function with a fleet of 50,000+ riders 

Please see our blog for more: https://www.zomato.com/blog/annual-report-fy18

 

How does this team contribute to Zomato?

This role drives to brand building, communications and marketing for Zomato Gold.

 

Requirements

Here’s what we are looking for (Technical Skills)

     

  1. Understanding of digital ads + Google Display Network + Execution

  2. Advanced understanding of Photoshop, Illustrator

  3. Prior project managing experience will be a big plus

  4. Preferred candidates : from Digital Content Agencies, Social media agency, creative agency

  5. Candidate must possess at least a an Advanced Diploma, Higher Graduate , Bachelor’s Degree, Post Graduate Diploma or Professional Degree or equivalent.

  6. A work portfolio

  7. Content writing expert

Here’s what we are looking for (Soft Skills)

  1. Heavy on ideation + planning + designing

  2. The candidate should be able to ideate and execute advance level design briefs

  3. A social media and design expert- who can create social media calendars, execute day-to-day posts

  4. Who understands digital advertising mediums like FB and Google and create brand campaigns for them accordingly.

  5. A media manager- who can plan and manage daily design requirements from all associated teams.

  6. Design eye-catching web and mobile banners for display ad campaigns.

  7. Delivering high volume of creative designs within stipulated deadlines.

  8. A good command over English language and its usage on social media is a big plus

Your typical day as a Zoman will look like

You will be living, breathing, sleeping design. A typical day will involve developing social media calendars, building and executing day-to-day campaigns to build Gold as a brand on social platforms.

Directly aligned with the communications and digital marketing teams to deploy daily set of ads for user acquisition. Will be working on international communication design as well.

 

Zomato will be providing you with

As a Zoman, you will be immersed in a culture of people who take pride in their company and their ability to change the lives of millions of people daily. We place Zomato first in our daily tasks with a high level of honesty, ownership and judgment on a foundation of constant and real time feedback.

You will be challenged daily to be a better thinker and problem solve using a first principles approach.

We promise you, in addition to the quest for 0 bad meals, you will also have an infinite amount of interesting days as a Zoman – if you have passion and see yourself in our vision go ahead and send in your application!